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ESA Catalyst Blog		Broadcast/Media News		Retail Intelligence
Read The Catalyst Blog Why Advertisers Won’t Take a Meeting 01/04/2012 | Dave Eckstein | A simple and unique approach to getting the meeting. Lessons from Black Friday 12/08/2011 | Dave Eckstein | The economy looks better, but aren't we repeating the past? Counting Cars, Part III 11/01/2011 | Dave Eckstein | A quick read on the auto industry can do wonders for your confidence. Counting Cars, Part II 10/26/2011 | Adam Armbruster | Are you a spectator or participant in the largest "turf war" by local auto dealers in modern history? Counting Trucks? 10/24/2011 | Roland Eckstein | Home services companies comparing Q4 '11 with Q4 '10 might notice something's missing. Are you helping to fill the void? Increasing Your Q4 Close Ratio 10/19/2011 | Dave Eckstein | One simple thing can increase our Q4 close ratio significantly. Got 15 seconds to try it? Counting Cars 10/17/2011 | Roland Eckstein | Seeing a lot of car-haulers with Toyotas on the road yet? Here's your plan!		More Media News... | B&C Local TV News... Myth Busting: Millennials DO Respond To TV ... 02/02/2012 | MediaPost reports, contrary to popular myth, that millennials do respond to TV ... 8 Mobile Trends For Small Biz in 2012 02/02/2012 | Local businesses need to brush up -- and make a few decisions -- regarding ... Mobile Phones Overtake PCs in Key Global Markets 01/26/2012 | Ad Age Stat of the Day: More SmartPhones than PCs for consumers in key markets. ... Why Advertisers Won't Take a Meeting 01/17/2012 | ESA Catalyst | It's tougher today to get the call. Here's the "why" ... and ... CNN: TV isn't broken, so why fix it? 12/20/2011 | Will tech-hungry devices reach critical mass, or are viewers already happy with ... Online Video Up 20%, TV Drives Growth 11/30/2011 | Ad-supported online video will get more play in 2012. A Glimpse Into the Future of Mobile DTV 12/12/2011 | Mobile DTV is here ... almost (video).		More Retail Intel... Monthly Retail Sales Summary 02/02/2012 | Retail sales index up 5% in a mixed January. Strong January for US Auto Market 01/26/2012 | January 2012 is on pace to deliver the highest seasonally adjusted auto volume (SAAR) in 29 months. TrueCar Featured in Wards 01/26/2012 | The potential impact of TrueCar expands well beyond the automotive industry. Businesses Need a Mobile Website to Compete 01/25/2012 | Mobile searches have quadrupled since 2010. Do you have a mobile website for your biz? Where Dealers Look for Good Sales Help 12/30/2011 | A lesson for media types and retailers alike, on finding good sales talent (Steve Finlay). Dealers Get Smart 12/29/2011 | When new tech is embraced by consumers, new auto shopper habits evolve. Lengths of Used-Car Loans Increase 12/28/2011 | Pre-owned auto inventory is in high demand, with higher prices, higher residuals, and now longer loan terms.
Read The Catalyst Blog		More Media News... | B&C Local TV News...		More Retail Intel...

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